Appaz 2019 is the year of the “pet economy” i.e. people in the pet business are about to make a lorra lorra money.
What it means: Setting up a successful company isn’t just about having business smarts. You’ve also got to sell something everyone wants to buy. And according to the FT, one of the hottest business opps around right now is pets - selling ‘em, medicating ‘em, grooming ‘em, or stuffing ‘em after they trot off to doggy/kitty heaven (no, seriously, it’s a growing trend rn).
…So where next? Not only do economic ideas shape the institutions and communities we live in, they also influence our own ideas of personal success – be it earning well, achieving a ‘Dr.’ or ‘CEO’ at the front of our label, or living a sustainable life. But what with the speed at which technology is transforming our economies, we can barely predict what ‘s in store for our economies and where we’ll fit in…