Economy Asks, Oxford Street: Is shopping like a religion to you?

We asked Oxford Street shoppers if consumerism is like a religion

"I'm more excited to go shopping than go to church...is that bad?"

Less and less young people are going to church. More and more people are spending their money on the high street. Are the two connected?

Think about it. Huge, shiny buildings. The social occasion of getting together with friends and family. The adoration for brands, models, designers. The feeling that the experience gives you of becoming a new and improved, You 2.0.

We turned to the experts: shoppers on Oxford Street, the busiest high street in London.

We asked them...

...whether shopping and consumption are like a religion to them:

...whether they think young people are replacing religion with shopping:

...and if they're feeling down, whether they'd go to church, or to the shops:

Edited & produced by Lola Bastard

Liked this piece? Check out the rest of Economy Explores: Religion

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Reader Comments

  • Interesting story. I’m planning a business trip to Prato. Hopefully I will find what I need there.